Bring out the best version of your hair color with Blonde Perfecting Purple Shampoo: specially formulated for blonde, lightened (including brunette) and gray hair. The fading of a blonde hair color can reveal underlying yellow pigments, just as brightened dark bases can create unwanted orange undertones. Gray hair is also sensitive to yellow undertones due to external influences such as pollution, environment and medication.
Results after one use:
91% said Moroccanoil Blonde Perfecting Purple Shampoo refreshes fading highlights *
92% said orange and yellow tones are reduced in their blonde or gray hair *
* In an independent study of consumers aged 18–65 years, after one use.